In the mesmerizing waters surrounding the Greek island of Ithaca, a remarkable endurance swim unfolded. Oly Rush, a relentless advocate for environmental conservation, embarked on a grueling 19-hour and 41-minute journey, circumnavigating the island. This awe-inspiring feat was a potent statement against plastic pollution and an urgent call for responsible environmental stewardship.
Oly’s swim, sponsored by GreenFolk Ltd and supported by Project Planet Earth, garnered significant attention. The spirited swim started in the early hours, amid the tranquil darkness, from a remote beach. Throughout the journey, Oly faced daunting challenges, battling strong currents, jellyfish stings, relentless sunshine, and solitude in the vast expanse of the ocean. But his resolve to raise awareness about the menace of plastic pollution remained unshaken.
This swim was more than a physical challenge; it carried a profound message. Oly aimed to shed light on the pressing issue of plastic pollution, urging responsible and sustainable living to minimize our environmental footprint. His swim was a call to action for individuals, communities, and organizations to unite in the fight against pollution.
The support for Oly’s mission is ongoing through Project Planet Earth, where interested parties are encouraged to make donations. The funds raised will be instrumental in combating plastic pollution and promoting environmental conservation, including supporting initiatives by the Healthy Seas Foundation, a stalwart in marine litter recovery.
Our Healthy Seas Foundation holds a deep-rooted connection with Ithaca, having been engaged in significant projects to rejuvenate this island’s natural beauty. Our endeavors have ranged from cleaning an abandoned fish farm to restoring the bay, enriching the environment and enhancing the lives of the island’s residents and visitors.
The funds received from Project Planet Earth will further propel our efforts on Ithaca. They will be directed towards new projects focused on cleaning and education, engaging the island’s communities and visitors in a shared mission to preserve its pristine shores. Additionally, Healthy Seas Foundation’s documentary, “Journey to Ithaca,” earned the prestigious Best Environmental Film Prize at the Cannes World Film Festival, providing an international platform to showcase the island’s dedication to marine conservation.
We invite you to join us in this ongoing journey of conservation and education. Together, we can create a lasting impact, not only in Ithaca but across our shared global ecosystem. Stay tuned for updates on our projects, events, and how you can be an integral part of this vital cause.
Join us as we nurture the shores of Ithaca and champion a cleaner, sustainable future for our oceans and beyond.
